Feedback reported to the Malta Chamber of SMEs on Black Friday results shows mixed results, with some businesses reporting very positive results and others reported decrease in sales compared to last year, the chamber said in a statement.
The sectors most commonly associated with Black Friday, such as electronics, appliances etc. reported the best results on Black Friday, with most of them promoting offers throughout the month of November.
However Black Friday’s performance also depends on locations, as some locations were affected badly, especially those localities with large infrastructure projects still going in full swing such as Mosta.
Friday’s weather was another factor which impacted customer footfall and sales in certain localities, while shopping malls across Malta & Gozo reported positive results throughout the day, with strong attendance from early hours.
Noteworthy is also that offers extended over the month of November worked positively both for customers and businesses.
The Malta Chamber of SMEs noted that Black Friday has once again shown that it’s one of the most important periods for business throughout the year.