Marketers from leading brands to address Malta event in February

Lars Silberbauer, former Global Head of Brand, Marketing and Digital at the Olympic Games (IOC) and former Senior Global Director of Social Media and Video at LEGO will be a keynote speaker at Marketing Kingdom Malta

Last Updated on Monday, 12 December, 2022 at 9:56 am by Andre Camilleri

Diageo, Uber Eats, Ogilvy, SAP and Cisco are among the leading international brands scheduled to present at the third edition of Marketing Kingdom Malta, which will take place on 24 February 2023 at the Radisson Blu Resort in St. Julian’s.

Malta’s most innovative gathering of marketing professionals kicks off with a keynote presentation by Lars Silberbauer, Former Global Head of Brand, Marketing and Digital at the Olympic Games (IOC) and Former Senior Global Director of Social Media and Video at LEGO. During his tenure with LEGO, Lars revolutionized the company’s digital footprint, transforming a brand that had no social media or YouTube presence into one of the world’s most impactful digital leaders, with more than 12 million fans on Facebook and an average of 1 billion annual views on YouTube.

Also included in Marketing Kingdom Malta 3 are electrifying presentations by Rahul Titus from Ogilvy on why authentic content marketing matters more than ever, Janina Jahns from Diaego on the top influencer marketing trends, Sietse Bakker, Executive Producer at the Eurovision Song Contest 2021 on building a dedicated following and Liam Branghan from Uber Eats on the latest performance marketing trends.

Marketing Kingdom Malta aims to prepare marketers in the country for the challenges expected globally in 2023. “We are beyond excited to be back in Malta after almost three years. Marketing has changed completely since the pandemic and the goal of the event is to help marketing professionals rewrite their strategy for a very uncertain year”, says Kosta Petrov, Managing Director of P World, the organizer of Marketing Kingdom Malta.

P World is a global creative agency with offices in North Macedonia and Canada. BPC is the event’s exclusive partner for Malta.

Tickets for the conference are available on the following link:

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