Melita launches M2M, IoT brand

Screen grab of the recently-launched site. (source: Melita media)

Last Updated on Thursday, 17 October, 2019 at 10:46 am by Christian Keszthelyi

Maltese telco Melita Ltd has launched, a new brand focussed on Machine to Machine (M2M) and Internet of Things (IoT) connectivity to businesses across Europe, according to a press statement sent to Business Malta. The telco provider has also launched a new website specifically designed for IoT connectivity management.

Melita has been establishing a client base in the IoT sector, particularly in Malta, Italy and Germany, over the past few months. The firm provides services to businesses operating Europe-wide in sectors such as car-pooling and fleet management, waste management and digital health care.

In Malta, the availability of Narrowband IoT (NB-IoT) coverage brings added advantages which extend the possibilities of IoT technology. These include being able to connect sensors deep underground in spaces like cellars or car parks or facilitating the use of sensors with very low energy consumption, resulting in a battery life of up to ten years.

“The great benefit of IoT is the efficiency gains it generates. For example, if the machines in a factory are connected, they will tell you when they need maintenance. This means that maintenance work will only happen when necessary, without the need for regular checks, enabling time and cost savings. Through such services, Melita is implementing its strategy to enable our customers to fully embrace the digital economy, now and in the future,” said Harald Rösch, CEO of Melita.

“Our plans and management portal are designed to be simple and transparent. We have carefully selected the essential features required to enable clients to manage their IoT business without adding the complexity of larger proprietary systems. Choosing the right plan and options is straight forward, and once a client is logged in to the portal the process is intuitive and therefore very easy to use,” added Malcolm Briffa, Director of Business Services at Melita.

Other uses of IoT, which could soon become commonplace, include intelligent traffic lights which adapt to live traffic conditions in order to improve the flow of vehicles, and irrigation systems which turn on and off when really required, reducing water waste and improving agricultural yields, according to Melita.

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