Last Updated on Wednesday, 13 January, 2021 at 2:47 pm by Andre Camilleri
The September initiative has enabled the donation of more than 1,000kg of clothes and food by Nestlé Malta to people in need
Following an initiative inspired by the International Day of Charity 2020, Nestlé Malta has donated more than one tonne-weight of clothing and the equivalent weight in kilograms of food to people in need on the island.
In the initiative that kick-started on the International Day of Charity, which fell on 5 September, Nestlé Malta colleagues and customers were invited to drop off clothing items to the Nestlé Consumer Centre in Lija throughout the month of September, to be donated to people in need in Malta. Furthermore, for every kilogram of clothing received through the drive, Nestlé Malta also pledged further support by donating the equivalent weight in Nestlé-branded food items to local charities.
“We would like to thank everyone who made our clothes’ donation event last September such a success,” shares Charlene Ellul, Coffee Category Business manager, NCC and Corporate Communications manager for Nestlé Malta Ltd. “The generous support of individuals like you has resulted in an incredible one tonne weight of clothing being collected – and more than 1,000 kilograms of food being delivered to those who really need it. Your generosity has made it possible once again for our organisation to help those in need, as well as the environment and the local community. You have joined us in giving goodness, and for that, we thank you.”
In collaboration with Caritas Malta – a local charity also focused on helping people in need – Nestlé Malta has distributed all clothing collected through the initiative to children, teenagers, men and women in need across the island. Meanwhile, Nestlé Malta also worked together with the Malta Foodbank Lifeline Foundation throughout November to distribute the more than 1,000 kilograms of food pledged by Nestlé Malta through the initiative to local charities.
The International Day of Charity initiative is just the latest to be pioneered by Nestlé Malta, which as a global brand keeps central to its core values its mission to be a force for good for individuals, families, communities and the planet.
“In line with our purpose and values framework, Nestlé’s values are rooted in respect – respect for ourselves, respect for others, respect for diversity and respect for the future. At our heart is enabling healthier and happier lives for individuals and families, as well as helping to develop thriving and resilient communities and remaining vigilant and respectful about how we use the planet’s resources,” concludes Ellul. “We believe that these shared values of giving, help us to offer the best value towards our community, both locally and globally. Giving back is part of who we are – and with your help, we can keep giving goodness.”